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What is the ability of an organization to tailor its products or services to the customers' specifications?


A) Personalization
B) Long tail
C) Mass customization
D) Information reach

E) B) and D)
F) A) and B)

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What is one simplification that has occurred with Business 2.0?


A) By helping online users create anonymity
B) By limiting the sharing capabilities of devices
C) By improving access to information
D) By communicating via email

E) B) and D)
F) A) and B)

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Which of the following is not a topic or feature that is included in Web 3.0?


A) A worldwide database
B) Intelligent applications
C) Social networking
D) Integration of legacy devices

E) A) and B)
F) All of the above

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Netflix creates a unique recommendation listing for each customer that revisits its website.How would you classify Netflix's ebusiness strategy?


A) Information richness
B) Mass customization
C) Personalization
D) Interactivity

E) B) and C)
F) A) and D)

Correct Answer

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What is a locally stored URL,or the address of a file or Internet page saved as a shortcut?


A) Website bookmark
B) Social tag
C) Folksonomy
D) Taxonomy

E) A) and D)
F) A) and C)

Correct Answer

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A(n)___________ technology produces an improved product customers are eager to buy.

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What is a business that operates in a physical store without an Internet presence?


A) Brick-and-mortar business
B) Click-and-mortar business
C) Virtual business
D) Pure-play business

E) B) and D)
F) A) and D)

Correct Answer

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What is an online journal that allows users to post their own opinions,comments,graphics,and video?


A) Web masters
B) Folksonomy
C) Disintermediation
D) A Blog or Web log

E) A) and C)
F) B) and C)

Correct Answer

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What links documents,allowing users to move from one to another simply by clicking on a hot spot or link?


A) Hypertext markup language
B) Web browser
C) Hypertext transport protocol
D) Universal resource locator

E) B) and C)
F) A) and B)

Correct Answer

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Which of the following is not included in the top five companies that are expecting future growth to be generated from new investments?


A) Johnson & Johnson
B) Sears
C) Dell
D) None of the above

E) A) and B)
F) A) and C)

Correct Answer

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The primary objective of knowledge management is to be sure that a company's knowledge of facts,sources of information,and solutions are readily available to all employees whenever it is needed.

A) True
B) False

Correct Answer

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What is Mozilla Firefox?


A) A competitor to Microsoft Word
B) A competitor to Microsoft Excel
C) A competitor to Adobe Photoshop
D) A competitor to Internet Explorer

E) C) and D)
F) B) and D)

Correct Answer

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A social network is an application that connects people by matching profile information.Providing individuals with the ability to network is by far one of the greatest advantages of Business 2.0.

A) True
B) False

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Which of the below would not be considered an advantage of ebusiness?


A) Expanding global reach
B) Opening new markets
C) Reducing costs
D) Reducing information reach

E) A) and C)
F) A) and B)

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Social tagging describes the collaborative activity of marking shared online content with keywords or tags as a way to ______________.


A) Organize it for future navigation
B) Organize it for future filtering
C) Organize it for future search
D) All of the above

E) B) and C)
F) B) and D)

Correct Answer

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Which of the following is an example of a sustaining technology?


A) Porsche's faster car
B) Intel's low-end microprocessor
C) Sony's transistor-based consumer electronics (transistor radio)
D) All of the above

E) A) and B)
F) B) and C)

Correct Answer

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What is a service that allows the owner of a domain name to maintain a simple website and provide email capacity?


A) Domain name
B) Domain name hosting
C) Applet
D) Paradigm shift

E) B) and C)
F) A) and B)

Correct Answer

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What combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking?


A) Dot-com
B) Search engine
C) Search engine ranking
D) Search engine optimization

E) A) and B)
F) A) and C)

Correct Answer

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What is best for an organization's current business could ruin it in the long term.

A) True
B) False

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Instant ____________ is a service that enables instant or real-time communication between people.

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